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5 changes in the market that are here to stay

November 22nd, 2020|

"We are not going to think our way out of this crisis. We need to talk ourselves through it"   Following the wise advice of Verne Harnish, I have spent the past months talking to people in the market. Numerous [...]

Can we really prevent food fraud and safety incidents from happening?

October 13th, 2020|

Predictive analytics are so cool. Nowadays, you can find their application in many sectors, for many critical business decisions. Everyone seems to be discussing the so-called ‘Prediction Machines’ that promises to enhance any type of software system with cheap and easy-to-use AI algorithmic [...]

One food safety data standard to rule them all?

August 15th, 2020|

The time to solve digital interoperability problems and help ensure a more transparent, interoperable and safe food system has come. Within the next few years, the vision described in the FDA's New Era of Smarter Food Safety blueprint can become [...]

The art and science of food safety predictions

June 30th, 2020|

You will agree with me that predictive analytics for food safety needs plenty of science. I believe that it also needs an artistic touch as well. Not everyone will try to crack a food safety analytics problem in the same way. Building [...]

The three things we are looking for when hiring

June 21st, 2020|

We have just opened a new digital marketing position and I have been asked to write a few things that would attract new candidates. Not the typical description of the job position which includes information like the role and accountabilities, [...]